MSc in Marketing & Creativity

A highly practical, dual-campus programme with creativity at its very core
ESCP Business School
HIGHLIGHTS

  • 9 months of on-campus, full-time studies (London & Paris) plus 9 months of professional development, starting each January
  • Taught in fully English with optional French language classes
  • Accredited by the French Ministry as Grade de Master Visa Bac+5 (120 ECTS)
  • ‘Not By The Book’ teaching methodology that focuses on case- and project-based learning, using most up-to-date thinking and practices in marketing
  • Choose your preferred Visa Entry Route to benefit from a post-study visa in the UK or France.

HANDS-ON APPROACH WITH REAL-LIFE PROJECTS

  • Creative seminars, including real-life case projects with different companies
  • Managing for Social Impact Project (all terms)
  • Company Consultancy Project (6-8 weeks)
  • A minimum 4-month-long professional placement (Internship / Direct Employment)

PROGRAMME OBJECTIVES AND BENEFITS

  • Study creativity in business, management and performance, and develop your own cognitive flexibility, fluency of ideas & agility
  • Learn how to be strategic and analytical in a data-driven world to provide new and innovative solutions to complex problems
  • Get exposed to top employers and build your professional network via multiple practical assignments, seminars and projects throughout the terms
  • Benefit from the diverse environment, co-creating your learning experience with over 25 different nationalities in class
  • Get ahead of the curve in this fast-changing field by learning about the most up-to-date thinking and practices in marketing

STUDENT PROFILE

Based on January 2021 intake:

  • 72 participants
  • 32 unique nationalities in class
  • Average age: 25 (ranging 22-34)
  • Average work experience: 3 years (ranging 1.5-9)
Academic Background:
  • Business & Management: 29%
  • Economics & Political Sciences: 21%
  • Marketing & Communications: 19%
  • Art & Design: 10%
  • Hospitality: 6%
  • Other: 15%

  • Giridhar Venkatraman
    Chief of Staff at Publicis Groupe,
    France
    Indian
    “ Inclusive marketing is here to stay, and MSc in Marketing & Creativity was my first big step in embracing this outlook. The experience of working with people from different backgrounds to creatively solve critical, real-life business challenges helped not only with honing my skills, but also a sense of empathy like nothing before it.”
  • Davide Surdi
    Brand Manager Respiratory atBoehringer Ingelheim,
    UK; ex-Pfizer
    Italian
    “ The MSc in Marketing & Creativity experience has impacted my life both professionally and personally. The Master has equipped me with a more strategic mindset and with the right combination of soft and hard skills to drive my future career forward. I would like to also specifically mention the career services who have been fundamental in my job hunting process.”
  • Julia Blumenthal
    Strategic Account Manager at Amazon (B2B), UK
    French
    “ The MSc in Marketing & Creativity has been the core element in shaping my London experiences for almost 5 years now. From the people I was privileged to learn with, from such diverse and rich backgrounds, to those creative thinking classes and the consultancy project at Media Figaro. Those few months flew and helped with no doubt shape the discussions and impact I can have in my professional career now!”
  • Koen de Rooji
    Associate Director at Kantar Consulting,
    Netherlands
    Dutch
    “ Looking back now, the first thing that comes to mind is the strong bond we developed as a class. Around 30 different nationalities and cultures, thrown together on a mission. Working hard, playing harder, putting our collective creativity into everything we did and amazing ourselves when looking at each other’s work. ”

Admission

REQUIREMENTS

Bachelor degree and/or Masters in any discipline:
  • Candidates with less than 240 ECTS* or equivalent (less than 4 years of full-time study at a higher education level) will be required to attend an additional online semester from July to September
  • A minimum of 18 months of work experience (including internships), preferably in a customer-related activity such as sales, marketing, retail, service or creative industries
  • English fluency (level C1)

APPLICATION PROCESS

ONLINE APPLICATION
Rolling application deadlines March to November, please contact the Admissions Manager for dates.

PROFILE ASSESSMENT

Academic & professional experience eligibility check
TOEFL or IELTS scores
Motivation evaluation

PERSONAL INTERVIEW
PERSONAL INTERVIEW IF ELIGIBLE
ADMISSION RESULTS
THE SCHOOL WILL SEND YOU THE ADMISSION RESULTS WITHIN 3 WEEKS OF THE ORAL INTERVIEW

FEES & FUNDING

  • January 2024 tuition fees: £24,400
  • Application fee: €130
  • Candidates entering the programme with less than 240 ECTS will also be required to attend an additional online semester July to September with a supplement fee of £2,500
  • The MSc in Marketing & Creativity offers students partial scholarships worth up to £4,000, on the basis of both merit and financial need

Please fill in this contact form to receive further information.

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Why study at ESCP Business School

ESCP Europe
[ IT ALL STARTS HERE

Established in 1819, ESCP Business School is the world's first business school. The School has chosen to teach responsible leadership, open to the world and based on European multiculturalism. Six campuses in Berlin, London, Madrid, Paris, Turin and Warsaw are the stepping stones that allow students to experience this European approach to management.

Several generations of entrepreneurs and managers were thus trained in the firm belief that the business world may feed society in a positive way.

This conviction and ESCP’s values - excellence, singularity, creativity and plurality - daily guide our mission and build its pedagogical vision.


Accredited
MSc in Marketing and Creativity
    • The World’s 1st Business School (est. 1819)
    • 6 European campuses in Berlin, London, Madrid, Paris, Turin, and Warsaw and a branch campus in Dubai
    • Multi-accredited: AACSB, EQUIS, EFMD MBA, EFMD EMBA,5 European Higher Ed standards
    • A comprehensive portfolio of 48 programmes: Bachelor, MiM, 28 Specialised Masters, MBA, 2 PhDs, 13 Executive Masters, EMBA, Global Executive PhD , as well as a custom and open programme offer
    • 200 research-active professors representing over 33 nationalities
    • Over 145 academic alliances in Europe and the World in 48 countries
    • 10,000+ students in degree programmes representing 135 nationalities
    • 6,000 high-level participants in customised trainings and executive education
    • 80,000 active alumni in over 190 countries in the world
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    6 ESCP Business School urban Campuses

    We are the only Business School to offer students the opportunity to study at 6 campuses in Europe

    IT ALL STARTS HERE
    BERLIN | LONDON | MADRID | PARIS | TURIN | WARSAW

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